Fresh Market 2021 Online
Meet buyers online on Fresh Market 2021!
Fresh Market 2021 was a closed B2B meeting for suppliers who are our advertisers, buyers from the largest retail chains, importers, and distributors. There was a venue full of virtual tables, each company had its own table, and you could just sit at the table and start the meeting with the camera. It was really easy and similar to the real-life conference experience. Participants were able to meet and find a lot of new clients.
B2B meetings between suppliers and buyers of fresh fruit and vegetables from Central and Eastern Europe were held 16-17th September 2021. Everything started at Thursday 16 September at 10:00 AM CEST time with an official welcome speech from the organisers. The event was divided into two days, which focused on different categories of the fresh produce branch to make the meetings as effective as possible for all participants.
- 16 September 2021 – meetings with suppliers of fresh fruits.
- 17 September 2021 – meetings with suppliers of fresh vegetables.
The event was based on 5 basic pillars that guided us during the organization:
- Time-saving
Meetings were held online and do not require travel. - Cost-effectiveness
No need to spend your budget on travel and accommodation. - Commitment
Participants are more focused during 1-to-1 online meetings. - Easy way to share materials
Everything could be shared digitally. - Virtual tables
You decide who you want to talk to.
Establishing new business relationships
Similar to October 2020 and first full remote Fresh Market event, we provided a unique solution connecting producers and suppliers with buyers from retail chains, merchant associations, importers. Companies had the opportunity to talk to buyers during 1-on-1 meetings as well as promote their company and products. Participants were able to meet major retail chains from Poland and other Central and Eastern Europe countries like Carrefour, Jeronimo Martins, Auchan, Intermarche, SPAR, Żabka, Stokrotka, Selgros, Chata Polska, Arhelan, Topaz, Maxima, Vitalur, Varus, Fantastico, Linella, Eurotorg.
