Global promotion of the new products in the Polish market is our specialty!

orange-silver logo of main award for the best product of the year

Fresh Market Award is a fantastic opportunity to promote your product and gain recognition in the retail market.

By participating, you’ll have the chance to showcase your product to a targeted audience of buyers and industry professionals. The competition includes different categories such as “Best Product of the Year” and is highly visible and promoted during the pre-event marketing campaign. Take a big step towards getting your product on the shelves of the biggest retail chains in Poland!

Main award: Fresh Market Award – Product of the Year is selected based on votes from Fresh Market event attendees.

Winners of online voting by Fresh Market websites readers receive title of Fresh Market Award by Readers.

Nominated products in 2023

Apple Pomegranate Red Fruits – HPP, Cold Pressed Juice

Macè srl

Good and refreshing apple, pomegranate and red fruit juice. Cold extracted, treated with HPP technology and made from 100 % fruit. The settled pulp is natural, we recommend shaking the bottle well before drinking. These juices should always be stored in a cold chain at max. 8°C with a shelf-life of up to 60 days.


Cristobal Meseguer SA

Fully recyclable in the paper and board container and biodegradable in soil and sea if it escapes from the recycling circuit. This is an alternative to banned plastics for products such as tomatoes, apples, carrots, green beans, kiwis, and avocados. Earthpack can be used with or without a tray. The reinforced packaging window allows the machines to operate at high speed performance.

Flat cabbage – Kapusta płaska Callaway F1

GS AGROS Sp. z o.o.

Callaway F1 flat cabbage. This is primarily a cabbage with a flattened head shape, standing out from standard cabbages. It has interesting culinary values. The green, appetizing color, amazing taste and it is very crunchy. The flat shape allows obtaining a larger leaf surface for preparing stuffed cabbage rolls. The crunchiness and taste gives Callaway cabbage salads an interesting culinary experience. Callaway F1 cabbage is different, very tasty with a delicate character.

Who will see your nominated product?

Retail chains
+0 readers
Every Fresh Market 2024 participant.
  • 1/4 page advertisement in printed Fresh Market Guide Catalog 2024/2025 worth 390 EUR
  • Publication of information about product and company on websites: and
  • Banner promoting candidates on website
  • Product promotional position at the B2B Meeting
  • Nominated products promotional campaign on social media
  • E-mailing about the product sent to B2B Meeting participants
  • E-mailing about the product sent to the fruit, veg and flower industry news media
  • Advertising package in the Fresh Market portal/directories worth EUR 1500 for the winner of the Competition
  • Beautiful bronze statuette for the winner of the Competition

The cost of submitting product is 390 EUR for one product.

Firstly, you should register for Fresh Market 2024 as a participant or exhibitor, then fill in the Fresh Market Award 2024 application form above. You can also contact us directly at

The candidate product may be:

  • fresh or processed fruit, vegetables;
  • flowers as a new variety or known on the market but offered in new releases;
  • packaging;
  • technical equipment or services for the industry.

After filling in the application form, within 10 working days you will receive a reply from the organizer about product qualification to the contest.

The competition runs from 1 June to 18 September 2024. The deadline for the application of products is 18 August 2024. The earlier you report your product, the greater the chance of promoting the product.


Previous winners

handful of red albenga type tomatoes

Fresh Market Award – Product of the Year 2023 goes to flat cabbage Callaway F1 from Hazera Poland and G’s Poland.

Fresh Market Award By Readers 2023 goes to Callaway F1 also. Double success!

handful of red albenga type tomatoes

Fresh Market Award – Product of the Year 2022 goes to mini pink tomato in the shape of Albenga type Baby Munda F1 from Hazera Poland.

Fresh Market Award By Readers 2022 goes to Bimi® broccoli with a sweet and slightly nutty flavor from Coregeo Ltd.

several red raspberry tomatoes

Fresh Market Award – Product of the Year 2019 goes to the premium class raspberry Lyanna tomato ROSAMUNDA from Hazera Poland.

plastic wrappers with lettuce inside

Fresh Market Award – Product of the Year 2018 goes to the innovative formula Knox™ extending the freshness of lettuce.

bunch of red fresh goji berries

Fresh Market Award – Product of the Year 2017 goes to the fresh Goji berries, characterized by an extremely high content of vitamin C and anti-cancer activity, which are delivered directly from the Moldavian plantations by DILBAR.

two cans of natural apple juice

Fresh Market Award – Product of the Year 2016 goes to 100% natural juice “Royal Apple Apple in a can” – innovative product that sets trends in the industry.

red pepper

Fresh Market Award – Product of the Year 2015 goes to the “Papryka Palermo” by Rijk Zwaan. Currently, the variety is present in the commercial offer of most retail chains in Poland.

yellow soreli kiwi

Fresh Market Award – Product of the Year 2014 goes to Soreli kiwis, produced by Frutti Felici. For many years, yellow kiwis enjoyed the palates of many Poles.

glass and bottle of fresh carrot juice

Fresh Market Award – Product of the Year 2013 goes to fresh carrot juice from Victoria Cymes.

bunch of sliced mushrooms

Fresh Market Award – Product of the Year 2012 goes to sliced ​​mushroom from Hajduk Group Mushroom Producers.

several red tomimaru muchoo tomatoes

Fresh Market Award – Product of the Year 2011 goes to the tomato, a variety of “Tomimaru Muchoo”, submitted by Monsanto. Since 2011, raspberry tomatoes have been on the shelves of all retail chains in Poland.