Сотрудничество с торговыми сетями: модели, преимущества и вызовы Сотрудничество с торговыми сетями – важный шаг для многих поставщиков свежих фруктов и овощей, стремящихся расширить свой рынок. Однако закрепиться в крупной торговой сети – это только начало. Не менее важно выбрать правильную модель сотрудничества. Выбор модели зависит от ряда факторов, включая [...]

Collaboration with retail chains is the dream of many fresh fruit and vegetable suppliers. However, to succeed, it is crucial to understand how these chains operate and what buyers expect. A retail buyer is not just someone responsible for placing orders; they are a strategist, analyst, and negotiator whose main [...]

Organic products are gaining increasing popularity among consumers who are conscious of health, food quality, and the impact of agriculture on the environment. However, to effectively grow their sales, it is essential to apply appropriate marketing and distribution strategies. Here are the key steps that will help increase interest and [...]