24 September 2026 Warsaw Poland
Kyrgyz Retail Giant Umai Group Joins Fresh Market 2026

Kyrgyz Retail Giant Umai Group Joins Fresh Market 2026

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Umai Group, one of Kyrgyzstan's preeminent retail chain operators, is set to make its debut at Fresh Market 2026. Managing an extensive network of over 165 stores, this retail giant operates through several recognized brands, including 87 Globus stores, 13 SPAR supermarkets, 41 Dostor discount outlets, and 24 Narodnyi stores. With a daily customer base of approximately 300,000, Umai Group's presence at Fresh Market 2026 offers an extraordinary avenue for producers looking to access a substantial market in Kyrgyzstan, a market that is both vibrant and fast-growing.

The participation of Umai Group in our 20th-anniversary edition is a testament to their proactive approach to broadening their assortment of fresh fruit suppliers. By participating, they signal a strong commitment to incorporating high-quality, diverse fruit options into their offering, which currently showcases significant interest in top-quality apples. This focus presents a thriving opportunity for supplier-producers, who are keen on tapping into Kyrgyz market dynamics, providing them a platform to engage directly with a major market player. Suppliers have the chance to position themselves prominently, presenting their offerings directly to key decision-makers, helping redefine their outreach and expansion strategies.

Our milestone 20th edition of Fresh Market is slated for September 24, 2026, at the prestigious MCC Mazurkas in Ożarów Mazowiecki. This landmark event is designed uniquely, following a reverse trade show format. Unlike traditional fairs, it allows buyers such as Umai Group to have dedicated stations, with suppliers approaching them. This model facilitates direct and focused engagement, a formula that emphasizes efficient, face-to-face dialogue with potential buyers — a method that brings actionable insights and potential partnership opportunities to the forefront.

Seize this momentous occasion to forge connections with Umai Group that could redefine your business landscape. With direct access to Umai Group's representatives, suppliers have the potential to introduce their products into one of Kyrgyzstan's most influential retail ecosystems, opening doors to strategic partnerships and growth within the Central Asian region. This is more than just an event; it's a pivotal opportunity to elevate your presence, expand your business reach, and solidify your role as a contributor to the global fruits and vegetables sector.

Don't let this opportunity pass you by. Be a part of this landmark edition and explore the pathways to international markets through proactive engagement. Register now and make Fresh Market 2026 a decisive step in your global business expansion.

Register here: https://freshmarket.eu/registration